
이주훈
Korea Business Review 29(4): 27-48
This study examines the revenue recognition practices of Kakao Mobility, a notable case of accounting standards violation in the platform business sector, and explores how differences in the interpretation of accounting standards can affect corporate valuation. Kakao Mobility applied the gross method in its franchise-based mobility business, recognizing approximately 20% of taxi fares as operating revenue through franchise contracts between its wholly owned subsidiary (KMS) and franchise taxi drivers, while simultaneously recognizing 16-17% of the fare as operating expenses under separate business cooperation agreements with the same drivers. However, the financial authorities concluded that the driving data provided under these cooperation agreements did not constitute “distinct goods or services” as defined by K-IFRS No. 1115. Accordingly, they argued that only the net amount—franchise fees less cooperation payments—should be recognized as revenue. As a result, Kakao Mobility was required to restate its financial statements, leading to a 39% decrease in operating revenue for 2022 and a cumulative reduction of approximately KRW 620 billion for the years 2020-2022. Kakao Mobility had been actively preparing for an initial public offering (IPO) since 2021, but given the industry’s reliance on EV/Sales multiples for valuation, the decline in operating revenue directly impacted the estimated offering price, ultimately delaying the IPO process. This case highlights how, in emerging industries where accounting practices have not yet been firmly established, differences in the interpretation of standards may arise. However, as emphasized by the Financial Supervisory Service, it can also be viewed as a result of managerial discretion within the principles-based framework of revenue recognition. The case empirically illustrates the incentive for platform companies to inflate revenues in order to enhance perceived corporate value, particularly in industries characterized by low profitability and strong network effects. It suggests that regulators and investors should critically assess whether revenue growth is supported by underlying economic activities, and that ongoing efforts are needed to clarify and standardize revenue recognition practices in the platform economy.